Google goes Zillertal
Free Expert's Talk | Google in Tourism Marketing The Google expert Dominik Djukic comes to Zillertal and talks about the relevance, possibilities and outlook on the topic of Google in tourism marketing.
Duration
Description
Talk/ Workshop
Google goes Zillertal - Google in Tourism Marketing
Participation is free of charge and is aimed at all tourism professionals in Zillertal.
Google expert Dominik Djukic comes to Zillertal and talks about the relevance, possibilities and prospects on the relevance of Google in tourism marketing. How can we take advantage of the ongoing digitalisation, also with regard to artificial intelligence, and what opportunities does this open up for the marketing of the destination Zillertal? The format is aimed at all tourism professionals in Zillertal - because Google concerns all of us!
Tyrolean-born Dominik Djukic, BSc., is 27 years old, has founded two start-ups and is Senior Digital Growth Consultant at Google Ireland. As such, he is responsible for developing growth strategies in digital marketing, advertising campaigns and customer loyalty measures.
Venue: Europahaus, Mayrhofen
Agenda
01. Presentation and Outlook
02. Google AI/ Smart Binding
How does artificial intelligence affect digital marketing? - An excerpt of best practices in the Googleverse.
03. Google 4 Travel
What does Google offer for tourism professionals? Which tools are the future and why?
04. Data Privacy
Data privacy and its implications for advertisers. - This is what needs to be paid attention to.
05. Questions and Conclusion